Realme announced that it will place ads in the ColorOS to help maintain a “healthy and sustainable business model” in the future.
Realme is a popular Android smartphone manufacturer, especially in India. In 2019, the company achieved 400% year-on-year growth, ranking fourth in India, behind Xiaomi, Samsung and vivo.
The Realme smartphone will receive an update in early 2020, which will bring in a content recommendation system, the Realme team said in a community forum.
This change will affect devices running ColorOS 6 and ads on Realme devices will appear in two different locations, the first in the Phone Manager application and the second in Security after installing a new application Check “page.
These ads are enabled by default, but Realme users can disable them by going to Settings> Other Settings> Content Recommendations and turning off Features.